Make social networks your slave

April 1, 2022 0 Comments

Sometimes you hear something online that is so out of line, so ridiculous, so stupid that you wonder if the person who said it was joking. But if you’re like me, I start asking all the right questions that get me where I need to be in my business when things like this come up. …

Recognize marketing deception (fraud?) before becoming a victim

April 1, 2022 0 Comments

Lately, I’ve been listening to a certain radio ad bombing the New York subway news station that I enjoy listening to. The reason I like this station is simple: It’s smart, it’s interesting, and it carries John Sterling/Susan Waldman Yankee commentary during the games of the season. However, this particular radio ad strikes me as …

10 good business ideas to do from home

April 1, 2022 0 Comments

If you’re looking for some great home business ideas, you’re sure to find one or two in the list below that are worth considering. These home based businesses can be run as a full time or part time business. They do not require ticking the clock or answering to anyone but yourself. 1. Stock Photographer …

task lighting

April 1, 2022 0 Comments

Good lighting schemes use the idea of ​​”light layers”—general, ambient, and task lighting—to create a cohesive and productive lighting design. Of these three layers of light, task lighting is the essential light for any work-related activity, from reading and doing homework to chopping vegetables in the kitchen. The best location for task lighting in any …

Advertising on 4 Wheels

April 1, 2022 0 Comments

As jobs are scarce and the New Economy tightens the noose around the necks of small business owners, it is fiscally prudent to cut costs and overhead. The natural inclination may be to cut the advertising budget, as it is one of the largest overheads and may appear to have little impact on the business …