An introduction to the designer clothing brand ‘Elvis Jesus’
Elvis Jesus broke into the fashion world in 1997 taking a Rock’n’Roll ‘live-fast-hard’ approach to the trends, fashion and style of the time. It introduced chaos, glamor, and philosophy into the industry, almost instantly developing a worldwide subculture of dedicated fans; These fans had been demanding something fresh, flashy, and daring – Elvis Jesus’ brilliant release surpassed these demands with high-octane style.
The name Elvis Jesus comes from two of the most iconic figures in history: Elvis Presley and Jesus of Nazareth. The two figures appear frequently in all designs, often in unlikely and sometimes controversial ways. A good example of this can be found on one of his t-shirts from his Fall / Winter 2009 collection. The t-shirt is called ‘Pulp’ and it features the characters of Elvis and Jesus wearing suits and holding guns, like the famous scene from Pulp Fiction which involves John Travolta and Samuel L Jackson, just as they are finishing up in the apartment scene at the beginning. of the movie. Another example is from the same collection. Features Elvis and Jesus recreating the iconic poster for the 1990 film ‘Goodfellas’. This poster features the slogan “Godfellas”.
Kinky Friedman is another contribution to inspiration with his book ‘Elvis, Jesus and Me!’ – A cult favorite released in 1993. Glimpses and traces of Friedman’s limitless, larger-than-life attitude and personality are prevalent in all Elvis Jesus collections. Elvis Jesus not only celebrates the counterculture, but actively embraces it and, in many ways, redefines it. This is not a brand for people who follow trends, it is for people who view trends with a certain disdain and believe that they simply do not need to follow them. It is not necessary, simply because they are already above and beyond anything that any popular trend could do for them.
Elvis Jesus prides himself on pushing his great styles and designs to the limits of what is predicted, expected or offered elsewhere. This is a Live-Fast, Die-Hard brand with a massive following of counterculture fans, fans who live for the excitement that they are presented with and embraced by a new Elvis Jesus collection. You use an EJ item just as much as it uses you – both of you contribute to each other, altering the way things are perceived and their interactions with and around other people.
EJ’s followers include elite UK and European fashion press such as Vogue, iD, Tank, Intersection and Sportswear International. Many celebrities are also known to be disciples of EJ’s clothing.
Where to buy:
Elvis Jesus operates a strict distribution policy, so finding their products can often be a bit tricky. They tend to favor specialty and independent stores over faceless chain stores (and they’re good for them!), So shopping online is often difficult.
USA
SSense.com
Rocket style
UK
Sa-kis.co.uk (international shipments)
Yakuza