Category: Digital Marketing

Google Analytics In this digital age, the importance of data to a business / website should never be underestimated. In fact, without proper website traffic tracking, a business is literally lost, especially when it comes to how to optimize the website and make full use of it. Whether your website runs in the form of …

Google News still includes press releases in the news it aggregates. Also, press releases fall outside of Google’s algorithms because they are considered news. Anything that has news is by definition current, so it goes directly to the top of the search engine results page (SERP). Assuming, that is, that your press release was really …

Greater job opportunities The Amazon Web Services certification program began in 2013. In just three years, these certifications end up being outstanding among other resources one can have should they need to support their profession. Face-to-face training in Bangalore has evolved rapidly in recent years. There are 5 certifications available at both the associate and …

We are in 2017 and as consumers want more from tablet makers, the consumer electronics market is becoming new trends everywhere. One in particular is the trend for kids’ tablets and while you may think there’s plenty for everyone, this side of the market is really in short supply. We understand that most parents want …

Newspaper articles are quick and to the point, they are not steeped in a great deal of opinion or personal evaluations, and they tend to be as simple as you can imagine. This style may not sound like much fun to write, but it is one of the most important types of stories and writing …

CMS or Content Management System helps in the creation, management and control of documents, images and HTML content. When implemented as the website application, you or your chosen professional can implement it to create or manage the web content. You can get more sales only when you have your own website. An easy to use …

Information technology is a necessity in today’s marketplace, and not only do large companies benefit from the use of an IT department, but smaller companies often do as well. Whenever computers and networks are used, you will need staff who are capable of managing all the information necessary to run that business. Large corporations often …

The world of marketing is constantly changing, especially with new definitions and approaches. The last one is “experiential marketing”, which is basically about interacting with your customer. In light of the widespread suspicion of traditional advertising (eg, television, print and radio) these days, consumers prefer to experience a product or service in the context of …

Just when AARP magazine and so many other highly respected and widely read publications publish articles on pandemic flu planning for personal homes, plus bad news. This news is not for publications, nor for your readers, but for authors who have linked your name to poorly researched advice. On November 14, 2006, the US Food …

What’s in a fashion marketing campaign?   This article explores the components of a fashion marketing plan and how fashion brands can improve their marketing strategy. Fashion marketing is concerned with meeting the needs, wants, and demands of your target consumer, and these goals are achieved through the marketing mix. Fashion marketing is distinct from …