Category: Digital Marketing

Businesses continually launch marketing campaigns in an effort to promote their brand and boost their sales. Some of them are very successful: Carlsberg’s slogan and advertising of “probably the best beer in the world” generates an excellent reputation and brand recognition. This then contributes to increasing sales and ultimately increasing profits. However, many of these …

As I write this, the number one Christian bestseller on Amazon is THE MEANING OF MARRIAGE by Timothy Keller, on Kindle. The best seller on paper is MERE CHRISTIANITY by CS Lewis. In Christian Literature & Fiction, the best seller on paper is TO THE MOON AND BACK by the wonderful Karen Kingsbury. Also in …

No matter how much service you offer, you will not turn heads unless you have clients. People are in favor of dealing with proven businesses and real estate does not seem to be an exception. You need clients, you need potential clients. How do you get leads and convert them into customers? How can you …

What do you say when people ask you, “What are you doing?” or “What is your job?” If you are like most people, please respond with your job title or the industry you are in or the company you work for. And THAT is what makes most people generic, replaceable, and just one more cog …

So what exactly is the difference between multimedia and animation? The word multimedia is, in itself, explanatory. It refers to the practice of using multiple forms of media, which may or may not include animation, simultaneously, within a given product or project. Multimedia products often combine text, still images, video, movies, animation, and sound in …

For people who know what they are doing, SEO work is critical. Your site will see more traffic if it is ranked higher in search engines. These tips will help you optimize your site for higher rankings. Start by learning about SEO. Sites are not ranked by people, but by programs designed to see how …

Your Guide to Ecommerce Social Media Marketing Having a social media presence is essential to building and increasing brand awareness, driving traffic to your website, and increasing leads and sales. But your accounts are not just platforms for sharing content and interacting with visitors to achieve those goals. From Facebook to Instagram, social media can …

I learned several successful marketing methods by writing articles online. The same rules apply to commercial websites. Writing useful content on your business website, to give your readers something of value, will help generate more traffic and lead to business success. It will also give your website a professional look. Here are five ways to …

If you are advertising your business online, it is essential that you have an understanding of basic search engine optimization or SEO. SEO will allow your website to be strategically positioned so that people in the buying process can see your website while searching for specific products and services. There are many SEO practices that …

A cached link or page is temporarily stored HTML web documents and data such as images, pages, and content to reduce bandwidth usage and server load time to get the requested web page. The web cache system stores millions of copies of documents that pass through it daily. Once a user requests a particular page, …