How do I get a website for my business and should I pay or start a website for free?

July 30, 2022 0 Comments

“How do I get a website for my business?” you ask. There is a wide range of solutions to launch a business website. It really depends on what your needs are. With a bit of searching, you might find that you can start a website for free with a free template and only pay for a domain name and web hosting. Otherwise, you may need a more expensive, professionally designed solution with built-in e-commerce functionality.

There are a number of other important considerations, however, that need to be thought of first before launching a website among all the millions of other sites already out there in cyberspace. First of all, it involves deciding if you want to use your business name in your website name, which could make a lot of sense.

For example, if your business is painting houses and your name is Frank Jones, you might decide on a website name like “frankjonespaintingservice.com or joneshousepainting.com”.

Or maybe you want to choose a name that includes your city or town and whatever your service is. This would give your website a better chance of showing up in local internet searches. For example, if you live in Boise Idaho, your selected domain name might be something like boisehousepaintingservices.com.

This is an important consideration since people looking for a painter in your area may not know your name or your company name. However, they know they need painting services and want a local painter in Boise.

If an Idaho resident does a search with the keyword phrase “Boise Painting Services”, there is a good chance, if you have enough relevant content on your page and your website domain is boisehousepaintingservices.com, your website will appear in search engine listings. You could even appear on the first page of Google for that particular term if your website is properly optimized for keywords.

My own domain name selection is an example of this. I wanted to have favorable rankings for the term “how do I get a website for my business”. So that’s the exact term I used for my personal business domain name, howdoigetawebsiteformybusiness.info. However, keyword optimization is only a small aspect of internet marketing and promotion of a website. There is much more to it. That brings up another important aspect of creating a successful business website. That important aspect is website marketing.

What good is it to have a great looking professional website designed for your business and people just don’t know about it? It would be like setting up your business on a parched piece of land in the middle of the desert with no access to the highway. What sense would that make? The fact is, new website owners do it every day and wonder why their website company didn’t properly educate them on marketing.

The most important aspect of putting up a business website is that you have to learn and do internet marketing yourself or pay someone else to do it. That is, if you want to attract business through the web. A word of warning though: paying someone without having a basic understanding of their various website marketing options could be a very costly mistake. Especially when there are effective options to market your website that are actually free and inexpensive to implement.

In this Internet age, it is important for every business to have a web presence. If you don’t already have a website as a business owner, then yes, you should be asking yourself “How can I get a website for my business?”. But don’t forget the most important thing. Get a good understanding of basic internet marketing skills as well.

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